Friday, May 15, 2020

Customer Service Policy For Business Essay - 3290 Words

Introduction Customer service is now the one of the most buzzing word in the business. Satisfactions of the customers are vital for any kind of business no matter what the business is –service or product oriented. Making sure of the customers’ satisfaction provides the business with the extra edge of competitive advantage in the competitive business world. Thus there is no alter rather the assurance of customers’ satisfaction is the best way of competing and making success of the business. Task 1Customer service policies with in business and service context and understanding of purpose of promoting customers focused culture a) Summarization of customer service policy (ESQi) of Enterprise Rent a Car and highlight of the reasons of the development of this policy Customers are the main key to the business as there satisfaction is very vital for the business. If customers are satisfied with the business then it is good for the health of the business if otherwise then worst happen to the business thus the satisfaction is worth mentioned as explained by Gitomer (1998). That is why every business in this competitive world should focus on their customers and build their policies according to their customers. Customer service policy of the Enterprise Rent a Car is the result of the survey that was undertake by the company to find out the satisfaction level of the company’s’ customers. 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